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What Data Points Does MeetVisitors Provide?
What Data Points Does MeetVisitors Provide?
Updated over a month ago

Our platform identifies anonymous website visitors and provides actionable data to help you target your audience effectively. This article explains the data points we offer, how they’re structured, and how you can use them to integrate seamlessly into your workflows, such as CRM mapping or targeting efforts.


Overview: How MeetVisitors Delivers Data

When a visitor is identified, our system provides detailed data points based on your preferences. Using the toggle in your account Settings, you can choose to receive:

  • B2B data points: Information about the visitor's organization and professional details.

  • B2C data points: Personal-level insights such as email, phone, and demographics.

  • Both B2B and B2C: A combination of both sets, tailored to your needs.

This flexibility ensures you only get the data that matters to your campaigns.


B2B Data Points: Organization Details

If you’re targeting businesses, our B2B data points provide deep insights into the organizations visiting your site. These are the fields that will appear if you export your data to a CSV file, making integration into tools like your CRM easy.

Field Name (CSV)

Description

organization.name

Name of the organization.

organization.description

Description of the organization's mission.

organization.domain

Primary domain of the organization.

organization.otherDomains

Additional domains linked to the organization.

organization.phones

Organization's phone numbers.

organization.address

Headquarters address of the organization.

organization.city

City of the organization's headquarters.

organization.state

State of the organization's headquarters.

organization.zip

ZIP code of the organization's headquarters.

organization.country

Country of the organization's headquarters.

organization.linkedinUrl

LinkedIn profile URL of the organization.

organization.industry

Industry classification of the organization.

organization.sicCodes

SIC codes of the organization.

organization.naicsCodes

NAICS codes of the organization.

organization.revenueRange

Revenue range of the organization.

organization.headcountRange

Employee count range of the organization.


B2C Data Points: Personal-Level Insights

For marketers focusing on individuals, our B2C data points provide a granular understanding of your website visitors. Here’s what is included in the CSV file:

Field Name (CSV)

Description

person.firstName

First name of the person.

person.lastName

Last name of the person.

person.gender

Gender of the person.

person.ageRange

Age range of the person.

person.personalEmail

Personal email address of the person.

person.personalEmailStatus

Deliverability status of the personal email.

person.otherPersonalEmails

Other personal email addresses.

person.personalPhone

Personal phone number of the person.

person.otherPersonalPhones

Other personal phone numbers.

person.personalAddress

Residential address of the person.

person.personalCity

City of residence.

person.personalState

State of residence.

person.personalZip

ZIP code of the person's residence.

person.personalCountry

Country of residence.

person.incomeRange

Estimated income range.

person.netWorthRange

Estimated net worth range.


How to Use This Data

  • Integrate With Your CRM: The field names match our data points, making it easy to import and map into tools like Salesforce or Outreach.

  • Optimize Targeting Campaigns: Use the information to segment your audience, personalize outreach, or refine ad targeting based on professional or personal characteristics.

  • Customize Your Data Needs: Adjust the toggle in your account settings to only receive the type of data, B2B, B2C, or both - that aligns with your specific goals.


Common Use Cases

  1. For B2B Marketers: Target organizations based on size, industry, or location to build hyper-focused campaigns.

  2. For B2C Marketers: Use personal data like income range, age, or location to drive tailored consumer outreach.

  3. For Integrated Campaigns: Combine B2B and B2C data to approach prospects holistically, addressing both their personal and professional needs.


Have Questions or Need Help?

If you’re unsure which data points you need or how to map them for your campaigns, our support team is here to help. Reach out to Fin, our AI agent, or contact a human specialist via the chat button at the bottom right of your screen.

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